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Match the items of List-I with the items of List-II:
Match the items of List-I with the items of List-II:
| List-I | List-II |
| a. Basic product | 1. Set of attributes and conditions buyers normally expect |
| b. Expected product | 2. Possible augmentation and transformation the product might undergo in future |
| c. Augmented product | 3. Exceed customer expectations |
| d. Potential product | 4. Converting core benefits into product |
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