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Mr A marketer of XYZ Co is selling his ice-cream in...

This question belongs to Commerce Marketing Management
Marketing Management
?

Mr. A, marketer of XYZ Co. is selling his ice-cream in the market at Rs. 20, 20% more than his competitor's price. Still his sales are increasing. Now his aim is to maintain same pricing. He enjoys which type of leadership?

Answer & Solution
Correct Answer: Option B
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