The first objective in marketing is
A. brainstorming
B. discovering the needs of perspective consumers
C. promotion of product to make consumers aware of its existence
D. None of the above
Answer: Option B
A. brainstorming
B. discovering the needs of perspective consumers
C. promotion of product to make consumers aware of its existence
D. None of the above
Answer: Option B
Launching a product in a small part of the market is called:
A. Competitive response
B. Competitive analysis
C. Test marketing
D. None of these
A. Product
B. Selling
C. Customer
D. Production
Markets which are organized and regulated by statutory measure are:
A. Regulated markets
B. Unregulated markets
C. World market
D. None of these
A. Innovators
B. Late majority
C. Early majority
D. Late adopters
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