The following two statements a re related to market development in Ansoff Matrix. Choose the correct of statements being correct or incorrect.
Statement I The firm can create new distribution channels, cross geographical boundaries and create new market segments.
Statement II The focus is on venturing into new market with the existing products.
A. Statement I is correct, but Statement II is incorrect
B. Statement II is correct, but Statement I is incorrect
C. Both statements are correct
D. Both statements are incorrect
Answer: Option D
Related Questions on Strategic Management
Strategy is developed by the visionary chief executive in ___________ mode of strategic management
A. planning mode
B. adaptive mode
C. strategic mode
D. entrepreneurial mode
Stability strategy is a ____________ strategy
A. corporate level
B. business level
C. functional level
D. strategic level
What are the means by which long term objectives will be achieved?
A. Strategies
B. Policies
C. Strength
D. Opportunities
Marketing strategy is a ___________ type of strategy
A. business level
B. Growth strategy
C. corporate strategy
D. functional strategy
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