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Strategic Management
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Which of the following can be identified as a best statement that represents a firms big picture statements, describing a desired end state, general in scope and not restrictive?

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Correct Answer: Option C
Vision statement can be identified as a best statement that represents a firms big picture statements, describing a desired end state, general in scope and not restrictive. A vision statement is an organization's declaration of its mid-term and long-term goals, stating what they want to become in the future. Vision statements act as a goal for a company to strive toward.
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Swapnil Tambe
Swapnil Tambe 6 years ago
A Vision statement is generally time-bound. But a 'Mission' statement is not time bound. So to describe it as unrestrictive, answer should be 'Mission' statement