Which of the following is correct for environmental scanning?
A. It involves studying, collecting and analysing the information from the business environment
B. The internal and external environments are thoroughly studied in order to contemplate the information related to competitors, customers and consumers
C. It helps to understand strengths and weaknesses
D. All are correct
Answer: Option D
Strategy is developed by the visionary chief executive in ___________ mode of strategic management
A. planning mode
B. adaptive mode
C. strategic mode
D. entrepreneurial mode
Stability strategy is a ____________ strategy
A. corporate level
B. business level
C. functional level
D. strategic level
What are the means by which long term objectives will be achieved?
A. Strategies
B. Policies
C. Strength
D. Opportunities
Marketing strategy is a ___________ type of strategy
A. business level
B. Growth strategy
C. corporate strategy
D. functional strategy
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