Examveda
Examveda

Which of the following is not a key theme in market development?

A. Identifying new uses for existing products and services

B. Strategic positioning

C. Developing new products for new markets and segments

D. Identifying new markets and segments

Answer: Option C

Solution(By Examveda Team)

Developing new products for new markets and segments is not a key theme in market development. New product development (NPD) is the process of bringing a new product to the marketplace.

This Question Belongs to Management >> Strategic Management

Join The Discussion

Related Questions on Strategic Management