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Examveda

Which of these is not a valid reason in support of focused strategies?

A. Greater control

B. Reduction of weak business to develop a strong core

C. Competence consolidation

D. Cost reduction

Answer: Option A

Solution(By Examveda Team)

Greater control is not a valid reason in support of focused strategies. A focus strategy is usually employed where the comopany knows its segment and has products to competitively satisfy its needs. Focus strategy is one of three generic marketing strategies.

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