Added features to an offering are called service features

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Added features to an offering are called _________ service features.

A. Expected

B. Augmented

C. Primary

D. Secondary

E. Perceived

Answer: Option E

Solution (By Examveda Team)

Added features to an offering are called perceived service features. Perceived quality can be defined as the customer's perception of the overall quality or superiority of a product or service with respect to its intended purpose, relative to alternatives.

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Comments (1)

Krishna Kumar:

4 years ago

The answer should be Secondary. Please check.

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