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21
All of the following are major B2C business models except ______.
Discuss
Answer & Solution
Answer: Option B
Solution:
All of the following are major B2C business models except industry consortium. An industry consortium is a group that involves representatives from several different companies. Usually, consortia are composed of companies from within a single industry.
22
The solution for all business needs is.
Discuss
Answer & Solution
Answer: Option B
Solution:
The solution for all business needs is ERP. Enterprise resource planning (ERP) is business process management software that allows an organization to use a system of integrated applications to manage the business and automate many back office functions related to technology, services and human resources.
23
The _________ business model involves an independently owned vertical digital marketplace for direct inputs.
Discuss
Answer & Solution
Answer: Option B
Solution:
The exchange business model involves an independently owned vertical digital marketplace for direct inputs.
24
All of the following are techniques B2C e‐commerce companies use to attract customers, except:
Discuss
Answer & Solution
Answer: Option D
Solution:
All of the following are techniques B2C e‐commerce companies use to attract customers, except Virtual marketing.
25
Compared to Internet users, the number of cell phone subscribers is _________.
Discuss
Answer & Solution
Answer: Option D
Solution:
Compared to Internet users, the number of cell phone subscribers is much larger.
26
Industry structure is defined as __________.
Discuss
Answer & Solution
Answer: Option A
Solution:
Industry structure is defined as the nature of the players in an industry and their relative bargaining power. Industry structure pertains to the number and size distribution of competitors in an industry, according to University of Maryland University College.
27
The area of actual or potential commercial value in which a company intends to operate is a _______.
Discuss
Answer & Solution
Answer: Option A
Solution:
The area of actual or potential commercial value in which a company intends to operate is a market space. Minimum Viable Product or MVP is the most basic version of the product which the company wants to launch in the market.
28
Which term represents a count of the number of people who visit one site, click on an ad, and are taken to the site of the advertiser?
Discuss
Answer & Solution
Answer: Option B
Solution:
Click‐through term represents a count of the number of people who visit one site, click on an ad, and are taken to the site of the advertiser.
29
A perfect market is one in which __________.
Discuss
Answer & Solution
Answer: Option C
Solution:
A perfect market is one in which there are no competitive advantages or asymmetries because all firms have equal access to all the factors to production.
30
What is the percentage of customers who visit a Web site and actually buy something called?
Discuss
Answer & Solution
Answer: Option D
No explanation is given for this question. Let's Discuss on Board