Marketing managers should adapt the marketing mix to ______________ and constantly monitor value changes and differences in both domestic and global markets.

A. Sales strategies

B. Marketing concepts

C. Cultural values

D. Brand images

Answer: Option C

Solution(By Examveda Team)

Marketing managers should adapt the marketing mix to Cultural values and constantly monitor value changes and differences in both domestic and global markets. Subcultures arise when population loses a significant amount of its homogeneity subcultures are based on geographic areas, religions, nationalities, ethnic groups and age.