Communication for Development and Social Change MCQ question and answer with solution

21

The Advertising Agencies Association of lndia came into existence in

A) 1935 B) 1940 C) 1945 D) 1950

Discuss

Answer & Solution

Answer: Option C

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22

Initial stage of interpersonal communication is called

A) The phatic stage B) The intimate stage C) The personal stage D) None of the above

Discuss

Answer & Solution

Answer: Option A

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23

Match the following.

List-I	List-II
a. Advantage of mass media in campaigns	1. Inconvenient backups
b. Failure of campaigns	2. To reach mass audience effectively
c. Use of mass media campaigns	3. Both advantageous and disadvantageous
d. Campaign revelations	4. Examined on the basis of recall

A) a-1, b-2, c-3, d-4 B) a-2, b-1, c-3, d-4 C) a-1, b-3, c-2, d-4 D) a-3, b-4, c-1, d-2

Discuss

Answer & Solution

Answer: Option B

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24

The western mode of communication is

A) implicit B) explicit and direct C) indirect D) none of these

Discuss

Answer & Solution

Answer: Option B

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25

Four approaches have been defined by researchers for relating communication to development. These are

A) Empathy (Lerner), Diffusion (Rogers), Cultural Codes (Eisenstadt), Magic Multiplier (Schramm) B) Empathy (Lerner), Diffusion (Rogers), Magic Multiplier (Schramm), Model of Relations (Rosengren) C) Diffusion (Rogers), Magic Multiplier (Schramm), Model of Relations. (Rosengren), Cultural Codes (Eisenstadt) D) None of these

Discuss

Answer & Solution

Answer: Option B

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26

. . . . . . . . talks of common identity and a common culture.

A) Nation state B) Civil society C) Public sphere D) All of these

Discuss

Answer & Solution

Answer: Option A

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27

Largest News Agency of India is

A) UNI B) ANI C) PTI D) IANS

Discuss

Answer & Solution

Answer: Option C

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28

Which theory is derived froin Lenin's application of Marx and Engel's dictum in the German Ideology"?

A) Development Communication Theory B) Democratization Theory C) Soviet Media Theory D) Libertarian Theory

Discuss

Answer & Solution

Answer: Option C

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29

Which one of the following statements is false?

A) Our approach to cultural issues is fragmental-P. C. Joshi B) Wrong England had come to rule India-J. L. Nehru C) My Swaraj is to keep intact the genius of our civilisation-D. P. Mukherjee D) My life is my message-M. K. Gandhi

Discuss

Answer & Solution

Answer: Option C

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30

An author has stated that cultural colonialism causing annihilation of the national identity is much worse than erstwhile political colonialism: in most cases, the former has persisted even though direct political colonialism has ended. In the light of this statement, how can we check cultural colonialism in our country?

A) It cannot be checked. In the wake of the advent of a free market system, the West would certainly change our traditional culture B) This is a temporary phase. Our masses would, sooner or later, return to their aeons-old traditional culture and then, retain it for ever C) We should not talk about cultural colonialism now. We have accepted their culture and they have accepted ours. The new cultural milieu would be different from our old traditional culture, but it would certainly be based on some of our deep rooted values. Change is inevitable; this change would lead to a new global culture in the times to come D) The western media can be told to move out of the country and even punished, if they do not follow our commands. In their place, we should allow our traditional media and art forms to operate and prosper. That is the only solution

Discuss

Answer & Solution

Answer: Option C

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Communication for Development and Social Change MCQ question and answer with solution | Mass Communication and Journalism