Introduction to Mass Communication and Journalism MCQ question and answer with solution | Mass Communication and Journalism Page-1 section-4

Section 1 Section 2 Section 3 Section 4 Section 5

1.
Identify the incorrect pair.

A. Psychological theory ⟺ Selective perception

B. Magic bullet theory ⟺ Concentric circles

C. Personal influence theory ⟺ Multi step flow

D. Social responsibility theory ⟺ Normative

Answer & Solution Discuss in Board Save for Later

2.
Denotative meaning is

A. translated meaning

B. emotional aspect of meaning

C. intentional aspect of meaning

D. literal dictionary meaning

Answer & Solution Discuss in Board Save for Later

3.
According to the Webster International Dictionary culture is dependent on

A. the impact of globalisation

B. man's learning capacity

C. man's behavioural patterns

D. man's speech and actions

Answer & Solution Discuss in Board Save for Later

4.
Which sampling involves picking up of cases that are judged to be 'typical' of the population?

A. Cluster sampling

B. Accidental sampling

C. Quota sampling

D. Purposive sampling

Answer & Solution Discuss in Board Save for Later

5.
In order to deliver the message to the right set of audiences

A. market segmentation is done

B. market testing is done

C. the number of insertions per week (in a media vehicle) is increased

D. the duration of the message is increased in one particular advertisement

Answer & Solution Discuss in Board Save for Later

6.
The reach of print media is limited by the . . . . . . . .

A. language of its publication

B. literacy of the population

C. area in which it is distributed

D. all of the above

Answer & Solution Discuss in Board Save for Later

7.
Who was not a part of the team that developed the transistor?

A. John Bardeen

B. Walter Brattain

C. IE Lilienfield

D. William Shockley

Answer & Solution Discuss in Board Save for Later

8.
We can use Internet for

A. sending and receiving E-mail

B. sending SMS messages to many people at the same time through PC-to-phone messaging tools

C. interacting with many net surfers through Internet Relay Chat (IRC)

D. all the above

Answer & Solution Discuss in Board Save for Later

9.
Mahatma Gandhi was the editor of

A. Indian Opinion

B. Young India

C. Harijan

D. All of the above

Answer & Solution Discuss in Board Save for Later

10.
. . . . . . . . points to a fact that the audience reacts to a message according to his own beliefs.

A. Selective exposure

B. Mass media effect

C. Selective perception

D. Influence theory

Answer & Solution Discuss in Board Save for Later

1 2 3 4 5 6 7 8 9 10

Introduction to Mass Communication and Journalism MCQ question and answer with solution | Mass Communication and Journalism

1. Identify the incorrect pair.

Answer & Solution

2. Denotative meaning is

Answer & Solution

3. According to the Webster International Dictionary culture is dependent on

Answer & Solution

4. Which sampling involves picking up of cases that are judged to be 'typical' of the population?

Answer & Solution

5. In order to deliver the message to the right set of audiences

Answer & Solution

6. The reach of print media is limited by the . . . . . . . .

Answer & Solution

7. Who was not a part of the team that developed the transistor?

Answer & Solution

8. We can use Internet for

Answer & Solution

9. Mahatma Gandhi was the editor of

Answer & Solution

10. . . . . . . . . points to a fact that the audience reacts to a message according to his own beliefs.

Answer & Solution

Read More Section(Introduction to Mass Communication and Journalism)

1.
Identify the incorrect pair.

2.
Denotative meaning is

3.
According to the Webster International Dictionary culture is dependent on

4.
Which sampling involves picking up of cases that are judged to be 'typical' of the population?

5.
In order to deliver the message to the right set of audiences

6.
The reach of print media is limited by the . . . . . . . .

7.
Who was not a part of the team that developed the transistor?

8.
We can use Internet for

9.
Mahatma Gandhi was the editor of

10.
. . . . . . . . points to a fact that the audience reacts to a message according to his own beliefs.