Match the following.
| List-I (Factors Influencing Buyer Behaviour) | List-II (Example) |
| a. Information | 1. Product Quality |
| b. Social Cultural | 2. Tradition |
| c. Group Influence | 3. Organisation |
| d. Buying Motives | 4. Desire |
A. a-1, b-3, c-2, d-4
B. a-3, b-4, c-2, d-1
C. a-1, b-2, c-3, d-4
D. a-1, b-3, c-4, d-2
Answer: Option C

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