Match the following:
| List-I (Marketing Sub-plans) | List-II (Variables) |
| a. Contingency Plan | 1. Diversification |
| b. Organisation Plan | 2. Public Relations |
| c. Technical Plan | 3. Quality Control |
| d. Baseline Research | 4. Customer Services |
A. a-1, b-3, c-2, d-4
B. a-4, b-2, c-3, d-1
C. a-2, b-4, c-3, d-1
D. a-1, b-2, c-3, d-4
Answer: Option A
This Question Belongs to Management >> Marketing
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