| List-I (Thinkers) | List-II (Contribution) |
| a. Mason and Rath | 1. Marketing and Distribution |
| b. Condiff and still | 2. Basic Marketing |
| c. William J. Stanton | 3. Fundamental of Marketing |
| d. James Stephenson | 4. Principles and Practice of Commerce |
| 5. Costing |
A. a-1, b-2, c-4, d-3
B. a-1, b-2, c-3, d-4
C. a-2, b-1, c-3, d-4
D. a-3, b-1, c-2, d-4
Answer: Option B
This Question Belongs to Management >> Marketing
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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