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Match the following:
Match the following:
| List-I (Thinkers) | List-II (Role) |
| a. Pyle | 1. Marketing activities involved in the flow of goods and services, from production to consumption. |
| b. Tousley and Clark | 2. Marketing consists of those effects which effect transfers in the ownership of goods and services and which provide for physical distribution. |
| c. Huegy and Mitchell | 3. Marketing is the economic process by means by means of which goods and services are exchanged and their values determined in terms of money price. |
| d. Edward and | 4. Marketing comprises both buying and selling activities. |
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