Newsletters, catalogues, and invitations to organisation-sponsored events are most closely associated with the marketing mix activity of:
A. Pricing
B. Distribution
C. Product development
D. Promotion
Answer: Option D
A. Pricing
B. Distribution
C. Product development
D. Promotion
Answer: Option D
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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