Products that are relatively inexpensive and are purchased frequently with minimal effort can be classified as ___________ products.
A. Shopping
B. Convenience
C. Industrial
D. Specialty
E. Unsought
Answer: Option B
Solution(By Examveda Team)
Products that are relatively inexpensive and are purchased frequently with minimal effort can be classified as Convenience products. Convenience products refer to those types of consumer products and services that consumers buy more frequently with minimum buying efforts and comparisons.This Question Belongs to Management >> Marketing
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