The following statements relate to the functions of the marketing channel members. Indicate the statements being correct or incorrect.
Statement I Channel members. do not gather information about potential and current customers, competitors and other actors and forces in the marketing environment.
Statement II Channel members acquire the funds to finance inventories at different levels in the marketing channel.
A. Both statements are correct
B. Both statements are incorrect
C. Statement I is correct while Statement II is incorrect
D. Statement I is incorrect while Statement II is correct
Answer: Option D
Related Questions on Marketing
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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