The items of List I with the items of List II and select the answer of correct matching.
List-I | List-II |
a. Core benefit | 1. Bed, bathroom, towel, desk and closet |
b. Basic product | 2. Clean bed sheet |
c. Expected product | 3. Rest and sleep |
A. a-1, b-2, c-3
B. a-3, b-2, c-1
C. a-3, b-1, c-2
D. a-2, b-1, c-3
Answer: Option C
Related Questions on Marketing
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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