Examveda
Examveda

The primary purpose of marketing activities is to facilitate and encourage exchange transactions with potential customers.

A. TRUE

B. FALSE

Answer: Option A

Solution(By Examveda Team)

The primary purpose of marketing activities is to facilitate and encourage exchange transactions with potential customers. A major purpose of the marketing plan is to set the company on a specific course in marketing. Goals of marketing generally align with broader company objectives.

This Question Belongs to Management >> Marketing

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