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What is the full form of ROMI

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Marketing Abbreviations
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What is the full form of "ROMI"?

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Correct Answer: Option D
Return on marketing investment or ROMI is a metric used in online marketing to measure the effectiveness of a marketing campaign. It examines results in relation to the specific marketing objective. ROMI is a subcategory of return on investment or ROI, because here the cost is incurred on marketing.
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