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What is the full form of "USP"?

A. User Selected Portfolio

B. Undivided Selling Proposition

C. Unique Selling Proposition

D. Unequited Selling Profits

Answer: Option C

Solution(By Examveda Team)

In marketing, the unique selling proposition (USP), also called the unique selling point, or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values).

This Question Belongs to Abbreviations >> Marketing Abbreviations

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