Which of the following is helpful in deciding advertising budget?
1. Stage in the Product Life Cycle
2. Market share and consumer base
3. Competition in the market
4. Advertising frequency
5. Product sustainability
Select the correct answer:
A. 1, 2 and 3
B. 2, 3 and 4
C. 1, 2, 3 and 4
D. All of the above
Answer: Option D
This Question Belongs to Management >> Marketing
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