Which of the following is incorrect for internet marketing?
A. Digital consumer data and Electronic Consumer Relationship Management (ECRM) are grouped under internet marketing
B. It makes use of SEM and SEO
C. It makes use of tool such as local directory listing
D. Referral marketing is not a type of internet marketing
Answer: Option D
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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