Which of the following reflects the marketing concept philosophy?
A. "We build them so you can buy them."
B. "When it's profits versus customers' needs, profits will always win out."
C. "We're in the business of making and selling superior products."
D. "We don't have a marketing department, we have a customer department."
Answer: Option D
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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