Which one of the following is a key to build lasting relationships with consumers?
A. Price of the product
B. Need recognition
C. Customer satisfaction
D. Quality of product
Answer: Option C
Solution (By Examveda Team)
Customer satisfaction is a key to build lasting relationships with consumers. Customer satisfaction indicates the fulfillment that customers derive from doing business with a firm. In other words, it’s how happy the customers are with their transaction and overall experience with the company.This Question Belongs to Management >> Marketing
All of the following statements are true except: *
1 point
Marketing objectives are marketing targets, for products and markets, set by a business for a future time period.
Marketing objectives are important because they provide a sense of direction for the marketing department.
Marketing objectives must be specific, measurable, attainable, realistic and timed bound.
Marketing objectives inclide achieving a certain market share.
Marketing objectives include identifying different groups of a whole market which consumers have similar characteristics.