Communication and Media Research MCQ question and answer with solution

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Learn Communication and Media Research MCQ Questions and answers with easy and logical explanations in Mass Communication and Journalism . Communication and Media Research MCQ question is perfect for Mass Communication and Journalism students preparing for competitive exams such as BA (Mass Communication and Journalism), MA (Mass Communication and Journalism), UPSC, UGC NET, State PCS, and more Page-2 section-1

Each section contains 100 MCQs on Communication and Media Research .

Market research is doneto target . . . . . . . .

A) customers B) producers C) advertisements D) none of the above

Discuss

Answer & Solution

Answer: Option C

No explanation is given for this question. Let's Discuss on Board

Who is the writer of the book named the Medium is the Message?

A) Wilbur Schramm B) Marshal Mc Luhan C) R.K. Narayan D) None of the above

Discuss

Answer & Solution

Answer: Option B

No explanation is given for this question. Let's Discuss on Board

The three objectives of the SITE were

A) communication, education and information B) entertainment, education and information C) enlightenment, entertainment and academics D) academics, communication and enlightenment

Discuss

Answer & Solution

Answer: Option B

No explanation is given for this question. Let's Discuss on Board

Itemised rating scales are otherwise known as

A) Numerical scales B) Rank Order scales C) Graphic Rating scales D) Comparative scales

Discuss

Answer & Solution

Answer: Option A

No explanation is given for this question. Let's Discuss on Board

Who wrote Areopagitica?

A) John Milton B) Mill C) Plato D) Hegel

Discuss

Answer & Solution

Answer: Option A

No explanation is given for this question. Let's Discuss on Board

Data used in nominal level of measurement is . . . . . . . .

A) qualitative B) quantitative C) Both A and B D) None of these

Discuss

Answer & Solution

Answer: Option A

No explanation is given for this question. Let's Discuss on Board

Which one of the following statements is false?

A) The satellite used of the SITE project was ATS-6 B) The number of TV sets to which, the SITE software was beamed was 2,330 C) The number of states covered by the SITE was 6 D) The SITE project was commenced on August I, 1975

Discuss

Answer & Solution

Answer: Option C

No explanation is given for this question. Let's Discuss on Board

What is the sample size in t-test?

A) less than 20 B) less than 40 C) less than 50 D) less than 30

Discuss

Answer & Solution

Answer: Option D

No explanation is given for this question. Let's Discuss on Board

People's meters would used to give us

A) primary data B) secondary data C) either primary or secondary data (that depends upon the TV audience) D) neither primary nor secondary data (the TV audience are not in the picture)

Discuss

Answer & Solution

Answer: Option A

No explanation is given for this question. Let's Discuss on Board

The essential elements of research design are

A) timeline B) type of research methodology C) measurement of analysis D) all of the above

Discuss

Answer & Solution

Answer: Option D

No explanation is given for this question. Let's Discuss on Board

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Communication and Media Research MCQ question and answer with solution | Mass Communication and Journalism