Communication and Media Research MCQ question and answer with solution

51

If the sample drawn does not specify any condition about the parameter of the population, it is called

A) distribution statistics B) selected statistics C) Both A and B D) None of the above

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Answer & Solution

Answer: Option A

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52

In a test of differences between proportions, two samples are taken. In the first sample, a sample size of 100 shows 25 successes. In the second sample, a sample size of 80 shows 25 successes. What would be the value of B in this case?

A) $$\frac{{30}}{{100}} + \frac{{25}}{{80}}$$ B) $$\frac{{30}}{{100}} \times \frac{{25}}{{80}}$$ C) $$\frac{{30 + 25}}{{100}}$$ D) $$\frac{{30}}{{100}} + \frac{{25}}{{180}}$$

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Answer & Solution

Answer: Option C

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53

What is the purpose of the conclusion in a research report?

A) It explains how concepts were operationally defined and measured B) It contains a useful review of the relevant literature C) It outlines the methodological procedures that were employed D) It summarises the key findings in relation to the research questions

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Answer: Option D

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54

Which of the following is the correct sequence of the main text of the report?

A) Main Report - Introduction - Summary of findings - Conclusion B) Introduction - Main Report - Summary of Findings - Conclusion C) Summary of Finding - Introduction - Main Report - Conclusion D) Introduction - Summary of Findings - Main Repor - Conclusion

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Answer: Option D

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55

Which among the following statements is/are correct regarding explanatory research?

A) It explains causes of social phenomena B) It aims to establish a relationship between variables C) Both A and B D) None of the above

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Answer: Option C

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56

It is better to pre-test an ad in the selected sample of customers because

A) the efficiency of the ad can be deter mined that way B) the ad can be modified to suit needs of the tergeted customers C) the researcher can get in-depth data about the sample population D) both A and B

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Answer: Option D

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57

What is/are the key skills required for data analyst?

A) Data knowledge B) Predictive analysis C) Presentation skills D) All of the above

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Answer: Option D

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58

Statistical hypothesis is derived from

A) frame B) data C) sample D) facts

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Answer & Solution

Answer: Option B

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59

Match the following:

List-I	List-II
a. Content analysis	1. Same sample studied for long time
b. Simple random sampling	2. Looking at the same problem from quantitative and qualitative method
c. Triangulation	3. Unit of analysis
d. Longitudinal research	4. Survey design

A) a-2, b-1, c-3, d-4 B) a-4, b-2, c-1, d-3 C) a-3, b-4, c-2, d-1 D) a-1, b-3, c-4, d-2

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Answer: Option C

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60

Hypothesis in qualitative research studies usually . . .

A) are very specific and stated prior to beginning of the study B) are often generated as the data are collected, interpreted and analysed C) are never used D) are always stated after the research study has been completed

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Answer: Option B

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Communication and Media Research MCQ question and answer with solution | Mass Communication and Journalism