2.
Which impulses persuade a customer to buy certain products without evaluating the positive and negative value of the same?

6.
In product mix pricing strategies, when the price is set for accessories along with the actual product, it is called as

9.
When companies try to create brand awareness among customers even before positioning the brand clearly in the market, it is called

10.
Marketing decision-makers in a firm must constantly monitor competitor's activities - their products, prices, distribution, and promotional efforts-because