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1
The term marketing mix describes
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Answer: Option D
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2
Which of the following price is quoted to a potential buyer, usually in written form?
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Answer: Option C
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3
A brand name is one of the elements of the:
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Answer: Option D
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4
Smaller companies tying up with leading companies to distribute through its network is known as . . . . . . . . distribution.
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Answer: Option A
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5
Customers . . . . . . . . be able to tell you what products they want and need, but they be able to tell you what problems they are having with current products and the benefits they would like to be obtain from new ones.
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Answer: Option A
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6
The major four elements of distribution mix are channels of distribution, transportation, warehousing, and . . . . . . . .
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Answer: Option A
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7
Which subject is relevant to the study of consumer behaviour?
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Answer: Option D
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8
Which of the following departments is not directly affected by the facilities location decision?
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Answer: Option D
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9
Differentiation in pricing for various geographical customer:
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Answer: Option D
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10
Which of the following is/are example/examples of direct marketing?
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Answer: Option D
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