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91
Marketing Planning consists
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Answer: Option D
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92
In which of the following stages of the product development discounts and freebies are given?
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Answer: Option C
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93
Which of the following is not among the 7Ps of marketing for services?
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Answer: Option D
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94
Which of the following involves creating and freely sharing informative content as a means of converting prospects into customers?
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Answer: Option A
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95
When an airline goes after a "share of travel" from its customers, it is attempting to increase . . . . . . . .
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Answer: Option D
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96
The step after 'concept testing' in the new product development process is
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Answer: Option B
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97
Which of the following is not a durable good?
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Answer: Option D
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98
Which of the following is a technique of social media marketing to promote a product?
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Answer: Option C
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99
The marketing concern generally taps three sources for financing its activities there are
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Answer: Option D
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100
In . . . . . . . ., the customer is given a glimpse of services being offered to him.
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Answer: Option D
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