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Marketing MCQ Questions and Solutions with Explanations | Management

Marketing MCQ Questions and answers with easy and logical explanations. Management provides you all type of quantitative and competitive aptitude mcq questions with easy and logical explanations. Marketing MCQ is important for exams like MAT, CAT, CA, CS, CMA, CPA, CFA, UPSC, Banking and other Management department exam. Page-7 section-6

Each section contains 100 MCQs on Marketing .
61
The concept of marketing mix involves to deliberate and careful choice of organisation product, price, promotion and place strategies and
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Answer & Solution
Answer: Option A
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62
To manage a business well is to manage its future, and to manage the future is to manage information, this statement is related to
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Answer: Option A
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63
The four Ps represent the sellers' view of the marketing tools available for influencing buyers. From a buyer's point of view, each marketing tool is designed to deliver a customer benefit. Robert Lauterborn suggested that the sellers' four Ps correspond to the customers' four Cs. The four Cs are . . . . . . . .
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Answer: Option B
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64
Match the following:
List-I (P's of Marketing) List-II (Elements)
a. Product 1. Warranty
b. Price 2. Credit Facility
c. Promotion 3. Personal Selling
d. Place (Distribution) 4. Factory Location
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Answer: Option A
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65
Which is a base of green marketing?
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Answer: Option A
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66
Modern Marketing includes
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Answer: Option D
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67
The concept of 'creating a buzz' is related to . . . . . . . . marketing.
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Answer: Option B
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68
Which of the following is not included in 4Ss of web marketing?
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Answer: Option D
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69
A marketing plan is composed of three basic components, namely
1. Objective
2. Policies
3. Program
4. Procedure
5. Hints
6. Decision
7. Command
8. Periodic
9. Diversity
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Answer: Option A
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70
Which of the following cost is constant for the per unit produced?
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Answer: Option A
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