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Marketing Management MCQ Questions and Solutions with Explanations | Commerce

Marketing Management MCQ Questions and answers with easy and logical explanations. Commerce provides you all type of quantitative and competitive aptitude mcq questions with easy and logical explanations. Marketing Management MCQ is important for exams like B.COM, M.COM, BBA, BBM, CA, CS, CMA, CPA, CFA, UPSC, NET, Banking and other commerce department exam. Page-8 section-7

Each section contains 100 MCQs on Marketing Management .
71
A person or company that yields a revenue more than incurred cost of selling and serving is called
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Answer & Solution
Answer: Option A
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72
The final step in target marketing is
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Answer: Option B
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73
When electronic markets permit prices to change faster daily as a function of demand and supply, then the practice is called
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Answer: Option C
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74
Which of the following is not a type of decision usually made during the product development stage?
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Answer: Option A
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75
What is one of the theories in regard to buying behaviour?
1. Inherent and learned buying motives
2. Emotional buying
3. Rational buying motives
4. Confessional buying motives
Select the correct answer using options given below
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Answer: Option C
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76
Which terms are often used interchangeably in marketing literature?
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Answer: Option C
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77
A company is providing warehousing facility to its channel members. The company is using which of the following?
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Answer: Option A
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78
Marketing is often considered synonymous with
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Answer: Option C
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79
. . . . . . . . occurs when a marketer is excessively pre-occupied with product development, manufacturing or selling and ignores customer needs, wants and interests.
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Answer: Option C
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80
The need or want for a particular product becomes a demand, when
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Answer: Option B
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