91.
The concentration of all marketing efforts on one selected segment within the total market.

94.
What is value-based pricing?

95.
Which of the following are included in the design and administration of systems to control the flow of materials, WIP and finished inventory to support business unit strategy?

98.
Which one of the following is the most likely result of a marketing strategy that attempts to serve all potential customers?

100.
To attract customers into stores, the store advertises its milk at a price less than cost, hoping that customers will purchase other groceries as well. Milk is acting as which of the following?