71. . . . . . . . . are the retailers who have no fixed place of business.
72. Third step of customer's value analysis
73. One-level channel of distribution consists of
74. All trademarks are:
75. The most recent consideration in product packaging is
76. A security tool to verify the authenticity of the message and claimed identity of the sender and to verify the message integrity is:
77. A supply chain which includes the distribution of finished products and services?
78. When a product is viewed as the tangible characteristics alongwith the whole cluster of services that accompany it, this is called?
79. Products designed to meet global segments:
80. According to Parasuraman, Zeithaml and Benny, the most important determinant of service quality is
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- Marketing Management - Section 1
- Marketing Management - Section 2
- Marketing Management - Section 3
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- Marketing Management - Section 5
- Marketing Management - Section 6
- Marketing Management - Section 7
- Marketing Management - Section 8
- Marketing Management - Section 10
- Marketing Management - Section 11